Who We Are

OPWDD is changing the way people with intellectual and developmental disabilities receive services. These changes will make it easier for individuals and their families to get the services they need. Prime Care Coordination was created to help ensure that those important changes are made as smoothly as possible.

The process began several years ago as we, a group of local care providers, worked together to obtain an Article 44 license. This license allowed us to create iCircle to assist anyone needing Medicaid Managed Long-Term Care (MLTC) services. After nearly two years of providing managed care services, we realized that the same approach could be used to assist people with intellectual and developmental disabilities to obtain the right care coordination and managed care. This led to the creation of Prime Care Coordination.

Executive Director Tracy Boff

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Prime Care Coordination is led by Tracy Boff. Tracy has several years of leadership experience in health and human services, including housing, employment, care management and service coordination. Her career includes long-term employment with Catholic Charities Community Services in Rochester, NY, where she began working as direct-care staff in residential services and worked her way through various management levels to senior leadership, providing oversight to NYS DOH and OPWDD-funded programs. She then worked for the NYS DOH AIDS Institute, where she was responsible for Medicaid redesign initiatives, including Health Homes. Most recently, she was employed by Finger Lakes Performing Provider System working on NYS DOH DSRIP efforts. Tracy has an M.A. in Organizational Leadership, Lean Six Sigma Green Belt and Prosci Change Management Certification. She lives in Rochester with her husband and three children.

DIRECTOR OF CARE COORDINATION WENDY DIVINCENZO

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Wendy comes to Prime Care Coordination with several years of senior management experience. During her tenure career working with individuals with intellectual and developmental disabilities, she managed program areas in residential, day services, family supports, outreach/enrollment and ultimately received a promotion to Program Administrator overseeing a variety of different services, including Medicaid Service Coordination. From there, she served as the Manager of Project Management for Community Health Systems before moving on to the University of Rochester Medical Center (URMC). At the URMC, she was employed as a Project Manager/Electronic Medical Record Program Manager. 

Wendy has a Masters in Strategic Leadership from Roberts Wesleyan College and lives in Rochester, NY.

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Partner Organizations


Care providers interested in learning more about Prime Care Coordination or becoming involved with our Care Coordination Organization may call 1-844-347-3168 or email info@primecareny.org for more information.